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Kovarthini

BL-DM23100001

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Course completed - Digital Marketing course with internship

Course duration - 25 Jan 2021 to 10 march 2021

Contact

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Telegram id - t.co/kovarthini

WhatsApp Business  - wa.me/kovarthini

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Internship Achievements

BlueLead's Feedback

Kovarthini, during her internship period expressed willingness to learn, she was also able to understand the tasks given and was able to execute them with minimal guidance.

 

During her internship, she was assigned various tasks in SEO, SEM, and SMM. Her mentor found the tasks to be completed to satisfaction.

Projects

Digital marketing projects worked by Kovarthini

The internship tasks performed by Kovarthini are categorized according to the modules offered by BlueLead.

Search Engine Optimisation

  1. Completed keyword research for clients in

    1. Education &

    2. Lifestyle vertical.

    3. View Competitor analysis file

  2. Completed competitor analysis for a client in 

    1. Education. ​

  3. Conducted a comprehensive nationwide survey to gather data on digital marketing institutes across cities and towns in India. ​

  4. Profiling website visits through Google Search Console.

  5. Built content for websites using AI programs.

Search Engine Marketing

  1. Completed keyword research for clients in

    1. Education &

    2. Lifestyle vertical.

  2. Created text ad copies for clients in 

    1. Education &​

    2. Healthcare vertical.

  3. Day to day activities included

    1. Bid management​

    2. Add Negative Keywords

    3. Ad optimization

Social Media Marketing

  1.  Created Ad campaigns, including working with designer in creating the art work and in writing ad copies for a client in

    1. Education vertical.​

  2. Monitored social media campaign performance on a regular basis​ and optimised campaigns as and when needed.

Skillset earned

Kovarthini's Skill Set: Based on our Digital Marketing Course

Kovarthini, upon successful completion of our digital marketing courses, has developed a diverse set of invaluable skills.

 

These skills have equipped her to excel in various domains of digital marketing, rendering her a highly sought-after professional in today's digital landscape.

 

Below, we outline some of the key skill sets that Kovarthini has acquired through our comprehensive training programs.

01.

Search Engine Optimization (SEO)

Understanding how to optimize websites and content to rank higher in search engine results, increasing organic traffic.

02.

Search Engine Marketing (SEM)

Proficiency in running paid advertising campaigns on search engines like Google, including keyword research and ad creation.

03.

Social Media Marketing (SMM)

Expertise in creating and managing social media campaigns across various platforms to build brand awareness and engagement.

04.

Content Marketing

Skills in creating high-quality, engaging content for blogs, websites, social media, and email marketing.

05.

Analytics and Data Interpretation

Proficiency in using analytics tools to track and analyze website and campaign performance data.

06.

Conversion Rate Optimization (CRO)

Knowledge of techniques to improve website and landing page performance to increase conversion rates.

07.

Online Reputation Management (ORM)

Skills in monitoring and managing a brand's online reputation and responding to customer feedback.

08.

Digital Advertising

Expertise in various digital advertising channels, including display advertising, video advertising, and native advertising.

09.

Copywriting

The ability to write compelling and persuasive copy for ads, web pages, emails, and social media posts.

10.

E-commerce Marketing

Strategies and tactics for promoting and selling products online

11.

Data Analysis and Reporting

Ability to analyze data and create reports to measure the success of digital marketing campaigns.

12.

Project Management

Skills to manage and execute digital marketing campaigns effectively and on schedule.

13.

Budgeting and ROI Analysis

Understanding how to allocate budgets effectively and calculate the return on investment (ROI) for marketing efforts.

Education

Kovarthini's educational qualification

Coupled with her extensive skill set, Kovarthini's educational background adds depth and expertise to her profile. Here's her academic journey.

Graduation

B.Tech

  • Completed in the year 2022.

  • Anna College of Engineering, Erode.

  •  75 % score.

  • Her final year project was on - how to understand the technical architecture of an OS

Schooling

Class 12th

  • Completed in the year 2018.

  • Higer Secondary School , Erode.

  •  75 % score.

  • Computer Science Background

Other Certifications

Certifications

  • UI/UX course, through  Linkedin in June 2022.

  • Building attractive websites , through BlueLead , in July 2023.

Certificate

Digital Marketing Course Certification
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Self Introduction

About Kovarthini

Hello, I'm Kovarthini, a passionate and results-driven digital marketer. With a solid foundation in digital marketing and a knack for creative problem-solving, I'm dedicated to delivering outstanding results for clients and businesses.

 

My journey into the world of digital marketing has been a dynamic learning experience, and I'm excited to leverage my skills and knowledge to make a positive impact in the digital landscape.

Discover Talent

Hire from Bluelead

BlueLead not only provides valuable internship experiences but also offers a unique advantage to organizations seeking talented digital marketing professionals. Our well-trained candidates are potential assets to your team.

 

By considering our interns, you can tap into a pool of emerging digital marketing talents for direct hiring.

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